Produced: Aug 2016
In 2016 the new chief of the dental laboratory Sebastian Uibel approached me to create a new corporate identity for his laboratory which he just inherited from his father. So names needed to be changed and also a new & fresh design must be made. My approach was to refer to the beautiful location Templin, where the dental laboratory resides. So I adapted the shape of the tooth to the actual city gate and combined it with the shape of a armorial as a background. Both elements are the basis of the Logo and new Identity.